Integrated Medical Professionals Named Highest Rated Practice Overall

We are pleased to announce that Integrated Medical Professionals is the proud recipient of the 2023 rater8 Practice Excellence Award for Highest Rated Practice Overall! Rater8’s annual awards recognize practices and providers who demonstrated outstanding commitment to delivering unparalleled patient experiences. Recognition is based on the internal ratings collected via rater8 surveys, which saw 5.7 […]

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Exposure to CyberKnife Advertising is Associated with Over-Estimation of Objective Benefits Compared with other Prostate Cancer Treatments

There has been increased direct-to-consumer advertising for Cyberknife (CK), a brand of stereotactic radiotherapy for prostate cancer. Evidence comparing CyberKnife with other prostate cancer therapies is limited. Columbia University Medical Center physicians hypothesized that those viewing CyberKnife advertisements would have inaccurate impressions regarding its effectiveness and safety. In this study, they evaluated impressions of CyberKnife […]

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In NYC Subway, CyberKnife Prostate Cancer Ads Mislead

Survey Respondents Influenced by Claims Direct-to-consumer (DTC) advertising about the radiotherapy (RT) known as CyberKnife (CK), which is currently omnipresent in the New York City transit system, creates “inaccurate impressions” about the treatment’s “comparative effectiveness and safety” in prostate cancer, according to new research. That conclusion was made by investigators from Columbia University Medical Center […]

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Health Insurers Now Cover Prostate Tests

A new law quietly went to effect last month that requires health insurers to cover the cost of routine prostate cancer screening. The new law places prostate-specific antigen screenings on the same level as mammograms. The intent is to encourage more men to take the test, which helps determine prostate cancer risk. New York is […]

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